Rozumei S. | ECONOMICS AND MANAGEMENT APC

Rozumei S.

ORCID:

https://orcid.org/0000-0002-0044-7043

Marketing modeling of the strategy of interaction between enterprises and retailers based on the McKinsey matrix

Authors:

Rozumei S., Nykonenko A.

DOI:

https://doi.org/10.33245/2310-9262-2025-201-2-212-226

Сторінки:

212-226

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ekon_2_2025_16_212-226.pdf

Methodical approach to evaluation of commodities’ advancement efficiency using online-instruments

Authors:

Kapinus L., Rozumei S., Skrygun N., Semenenko K.

DOI:

https://doi.org/10.33245/2310-9262-2020-159-2-157-167

Сторінки:

157-167

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kapinus_l._rozumei_s._skrygun_n._semenenko_k.pdf

Developing an advertising strategy of new product

Authors:

Rozumei S., Nikolaienko I., Doliuk A.

DOI:

https://doi.org/ 10.33245/2310-9262-2020-155-1-129-140

Сторінки:

129-140

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rozumei_s._nikolaienko_i._doliuk_a._1-2020.pdf

Marketing sale politics features of the enterprise on the internet

Authors:

Kapinus L., Rozumei S., Semenenko K.

Сторінки:

68-73

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kapinusrozumeisemenenko.pdf