Nowadays Ukrainian economy development is a vital question which is strongly connected with our country food security. The Agro-industrial complex, including poultry egg production, plays indispensible role in forming Ukrainian economy. Poultry egg production is one of the most important industries in food security.

Poultry farming is a livestock industry, which provides a unique population of food. For centuries, eggs have played a major role in human nutrition, being one of the most economical and affordable universal foods that contain high-quality protein, vitamins, unsaturated fats, iron, phosphorus and zinc, and many other essential ingredients which one need for healthy life.

The effective development of poultry in Ukraine is of great socio-economic importance, moreover there is wide demand for poultry products because it has the most affordable price and their taste properties are as good as other types of livestock products.

Globalization processes are spread in Europe and all over the world and foreign companies find ways to expand markets, inadequate government regulation of domestic production so these lead to a permanent increase in imports of poultry products in Ukraine. Priority areas of poultry is increased its competitiveness as a prerequisite for food security, increased the export potential of the industry, reduced dependence on imports domestic agricultural markets.

The authors analyzed the production dynamics, egg sale, egg products in the Ukrainian market and gave detailed analysis of the domestic enterprises efficiency - producers of poultry egg.

At the current stage of poultry development there are important evaluation of organizational and economic foundations of the field and determination of the prospects for its dynamic development. The solution to this problem will be implemented mainly through the mobilization and utilization of internal reserves. Firstly, this is improving of organizational production and labor; secondly, conserve raw materials and material resources (share if the cost of production will be 75-80%); thirdly, compliance with technical standards; reducing the social costs of production; improve product quality and increase the level of parent stock birds.

Characteristic features of the egg domestic market are: annual production growth (figures for 2012, almost twice the data of 2005); the processes of consolidation, as small producers leave the market due to the inability to compete with large industry. This is due to the high impact of depreciation of fixed assets, the lack of vertical integration, low quality local feed and poor genetic potential domestic crosses. As a result, most small producers in Ukraine have relatively low capacity utilization and low productivity.

Key words: agriculture, poultry egg production, Globalization, product competitiveness.